TURNING 40!

By: Grace 


I’ve been getting a lot of positive energy and uplifting messages from women who are either anxiously awaiting forty, or looking back at it as the best time of their lives.  Their honest stories are encouraging and uplifting, but…


That’s only part of the story.  All of us aren’t flying headlong into forty, feeling fabulous and embracing getting older. I’m asking women to be real here, so I guess that reality check has to start with me. There are things I DON’T like about turning forty and a few things I thought would be very different. I have a lot of plans and dreams that I hope to fulfill in my fortieth year, and I’m looking forward to taking on those challenges, but the reality, for me at least, is that not everything about turning forty has been fabulous.  And part of turning forty for me is being able to admit that. So, here are a few things that I don’t find at all fabulous about my road to forty…


That hair in the middle of my cheek
WTH? Please don’t act like you don’t know what I’m talking about. I’ve seen you in my rearview mirror desperately plucking at your cheek, chin and/or upper lip (what is it about car windows that makes us think there’s some sort of shield blocking us.) And, It’s never apparent in the bathroom mirror, in the privacy of my own bathroom in the morning. No, it, the hair, always decides to rear its long, ugly head while I’m sitting across the table from some perfectly made up, facial hair-less neophyte. That hair in the middle of my cheek…yeah, I could do without that.


Snap, crackle pop
I remember when that was the sound cereal made when you poured milk on it. Now it’s the sound I hear when I am running…ok walking, up the stairs. Granted, it’s my fault, I have not done a great job of keeping in shape, so I’ll take all the blame. Nevertheless, it’s still not a sound, or feeling I enjoy. Which brings me to my next observation…


I’m still struggling with my weight
A more accurate description would be, my weight is still kicking my ass.  I suppose this is my issue, my cross to bear, the battle that when I win, and I did say when, I’ll achieve that next level of Zen. Nevertheless, I’m annoyed at myself for still struggling with it after all these years.


Speaking of a cross to bear
I used to have a photographic memory. Yes, it was decades ago, but I had it. I remember taking tests and closing my eyes, seeing a vision of a page in my mind’s eye, scrolling down to the section with the answer and seeing the words clearly. Would you believe me if I told you I had to double check to make sure I spelled the word “bear” properly when I used it above? In fact, I’m still not sure, but the other “bare” means naked right? And this is not that kind of blog. Believe me, caus’ if you ask me the next time you see me, I won’t remember.


Get glasses Alice
If you’re forty or older, you might remember a commercial back in the day when Alice needed glasses and her husband kept telling her “get glasses Alice!”  Fast forward a couple of decades and Alice is now me. In fact, I have quite a few additional, very clever “things I don’t like about turning forty” comments I’d like to make, but I can no longer see my keyboard. I know, I know…get glasses Grace.

Inner Conflict

By: Catharine Fennell

When it comes to the aging process, women almost always feel conflicted. We live in a world of mixed messages and it is natural that our feelings might be mixed as well. But that’s okay! Some days we wake up feeling strong and full of conviction and idealism. ‘Today, I am who I am. I am proud to be 58 and I will wear my wrinkles well!’ Other days we wake up tired, frustrated when we look in the mirror when the face that looks back at us doesn’t reflect the youth and vitality that we feel inside. It is on those days that we think that we could use a little help.

Your mother may have modeled a certain aging philosophy that you aspire to and follow. Or, the opposite.... perhaps you couldn’t be more different than your mothers. Our role as women and the ‘should’s’ that we live with daily and the messages that we send to our daughters and other women around us also play a factor in how we feel and what we choose to do. If I choose to undergo some kind of cosmetic treatment does that make me less of a woman? Less of a feminist? Less principled?

Aging and the way we feel about it is a really personal thing. It’s personal but that doesn’t mean we aren’t influenced by people and the things around us. Society. Younger women who may look a little more perky and fresh. Strong stoic women who age timelessly and beautifully. The double standard. There is nothing wrong with that. It’s reality and it happens to all of us from time to time.

Our choices about what to do or not do about it are our own and shouldn’t be judged by others. Whatever the decision, you can be sure that a lot of thought went into it. So gals, let’s not be so hard on each other!

Where We've Been & Where We're Going

By Kelly May

We've now released 3 webisodes of forty six from Season 3 and it's still as exciting as it was the day I started.  People that know me know that I get bored quickly.  I am adverse to doing the same thing every single day.  Working on Define Yourself always makes for an interesting work day.  So let's recap where we've been and where we're going.

Our production started with the casting process back in March.  That was an adventure and a great experience.  We met many wonderful women, each with an interesting story and a unique point of view, therefore making it almost impossible to choose.  In order to tell the story and have it appeal to the widest audience possible it was critical that we brought together a range of women factoring in age, diversity and overall aging attitude.  This made for a difficult selection process.  Eventually we arrived at what I can only describe as the perfect, eclectic cast of women. 

I had preconceived notions of what our cast members would be like and boy was I wrong.  I was and am still surprised daily by each of the women.  We are coming close to the end of the production while releasing webisodes from filming that we started back in April. The last series of webisodes  that we have filmed were events or treatments that the women experienced as part of the process.  Without giving anything away, I think you may be surprised at who did what.  You'll have to watch and see.

We have one more major event to shoot and a few smaller things to do and the shooting part of the season will be a wrap.  However, that doesn't mean the work is done.  There is so much more to putting together a season of Define Youself.  For example, we are currently working on putting together a video montage of viewers like you who want to express how they feel about aging.  Some want to participate by sending us their own videos and some want to be included in a session where we speak to people on the street.  Interested?  Click here to let us know. 

The next phase of the process is swinging into gear as we focus on communications and marketing of DefineYourself.ca   Over the next little while, I'll be working on letting everyone know about our show with daily tweets (visit us at www.twitter.com/define_yourself), regular blog postings and working with our partners to build our audience.  I truly believe that women of all ages will both enjoy and benefit from Define Yourself.  Not only is the show entertaining, it's also thought provoking.  There are so many facets to the aging process making the conversations limitless.

Lastly, we have already had a number of women express interest in being on Season 4.  If you are interested in being a cast member on Season 4, please let us know by visiting our subscribe page and checking the cast box to submit your information http://www.defineyourself.ca/subscribe.php

As Season 3 progresses, I look forward to getting to know you better, hearing your thoughts on the show and input for next year.

I hope you enjoy the upcoming webisodes!

Words of Wisdom

By Elizabeth Grant


Women are always coming up to me and asking how I do it.  I’ve been stopped in malls, airports, and walking down the street.  Women want to know- how can they look and feel their best at ANY age?  While there is no secret formula or fountain of youth, every woman can benefit from a little graceful aging advice.

I don’t stop- and when I say this, I mean that I don’t stop living life as I always have. I’m now in my late eighties, and I haven’t stopped my philanthropy, I haven’t stopped working, I haven’t stop traveling the world, I haven’t stopped learning, and most importantly- I haven’t stopped DREAMING.  Life does not stop at 40, 50, 60, or even 70.

My determination and perseverance also keeps me strong and young at heart.  I never lose sight of the fact I started my company in the 1950’s when it was very unusual for women to be running businesses.  As a younger woman, I faced many obstacles that I had to push through.  I suffered skin damage to my face and lost a great deal of confidence for a time.  But, I had (and still do!) dreams and goals and I pushed through. 

As a woman in my vintage years now, I face different obstacles. My philosophy is the same as it was in my younger years- keep following your dreams and maintain a passion for life in every aspect.  I have had amazing achievements at an age when most retire.  There is a new breed of women coming about and I am a part of it.  Today women are living longer, healthier, and happier lives than ever before- and that is why I wish to inspire you with the knowledge that it is never too late to follow your dreams.

For those of you who wish for a few quick simple tips for feeling and looking more youthful, here is my advice:

• Take care of your skin! Moisturize. Follow a skin care regime designed for your skin type.
• Stay out of the sun. Always wear sun block.
• Drink lots of water.  I drink at least 8 glasses a day.
• Get your beauty sleep.
• Exercise.  I still love to dance and I take the time to do it every day.

Just remember- you are as young as you feel.  I know I feel youthful and as a result, my vitality radiates from the inside out.

Wishing you all to look and feel your best and your greatest success at any age,

First webisode launches this week

Launched our first webisode this week!  Visit us at http://www.defineyourself.ca/ and meet the cast.

Season three launches September 8th

I am excited to be announcing the launch of Season Three of the http://www.defineyourself.ca/ award winning, web-based T.V. show, which tells the story of women 40+ and their experience of aging. This year’s cast includes five women ranging in age from 42-63 years and ranging in aging attitudes from the naturalist to the high esthetic. The third season’s stories will be released once weekly over 40 weeks starting next Tuesday September 8th when we will be releasing the meet the cast bios.  This week you will find season three cast teasers pre-released online for viewing.

 In its second season, Define Yourself won the prestigious Gold Quill award for excellence in electronic communications and programming and this year Define Yourself is expanding its online platform to include new media partners to be announced.
We are very excited about this season's cast and production which has a little something for every woman over 40.  Today we also launched our new website designed to streamline the presentation of a full year of webisodes to be released over the course of the year. 

You can sign up to receive weekly webisode e-lerts at http://defineyourself.ca/newsite/subscribe.php