Where We've Been & Where We're Going

By Kelly May

We've now released 3 webisodes of forty six from Season 3 and it's still as exciting as it was the day I started.  People that know me know that I get bored quickly.  I am adverse to doing the same thing every single day.  Working on Define Yourself always makes for an interesting work day.  So let's recap where we've been and where we're going.

Our production started with the casting process back in March.  That was an adventure and a great experience.  We met many wonderful women, each with an interesting story and a unique point of view, therefore making it almost impossible to choose.  In order to tell the story and have it appeal to the widest audience possible it was critical that we brought together a range of women factoring in age, diversity and overall aging attitude.  This made for a difficult selection process.  Eventually we arrived at what I can only describe as the perfect, eclectic cast of women. 

I had preconceived notions of what our cast members would be like and boy was I wrong.  I was and am still surprised daily by each of the women.  We are coming close to the end of the production while releasing webisodes from filming that we started back in April. The last series of webisodes  that we have filmed were events or treatments that the women experienced as part of the process.  Without giving anything away, I think you may be surprised at who did what.  You'll have to watch and see.

We have one more major event to shoot and a few smaller things to do and the shooting part of the season will be a wrap.  However, that doesn't mean the work is done.  There is so much more to putting together a season of Define Youself.  For example, we are currently working on putting together a video montage of viewers like you who want to express how they feel about aging.  Some want to participate by sending us their own videos and some want to be included in a session where we speak to people on the street.  Interested?  Click here to let us know. 

The next phase of the process is swinging into gear as we focus on communications and marketing of DefineYourself.ca   Over the next little while, I'll be working on letting everyone know about our show with daily tweets (visit us at www.twitter.com/define_yourself), regular blog postings and working with our partners to build our audience.  I truly believe that women of all ages will both enjoy and benefit from Define Yourself.  Not only is the show entertaining, it's also thought provoking.  There are so many facets to the aging process making the conversations limitless.

Lastly, we have already had a number of women express interest in being on Season 4.  If you are interested in being a cast member on Season 4, please let us know by visiting our subscribe page and checking the cast box to submit your information http://www.defineyourself.ca/subscribe.php

As Season 3 progresses, I look forward to getting to know you better, hearing your thoughts on the show and input for next year.

I hope you enjoy the upcoming webisodes!