DefineYourself.ca awarded for innovative approach

We just arrived back from New York where we were honoured by the IABC with a Gold Quill award. I guess we are striking a chord with women, and marketers!

The IABC recently awarded the Define Yourself campaign with the Gold Quill award for Excellence in creating an electronic communications platform which effectively delivers a message and engages our community of boomer women.


We are thrilled that the IABC recognized our authentic approach in appealing to women around feelings and experiences, not sales.

Watch our thank you video.
Listen to our interview with Blog Talk Radio.